The Inspired Choice
Authentic Stories, Surprising Lessons, and Practical Takeaways for Business Starters empowering you to make impactful choices for both your personal and professional life.
Simplifying Marketing for Small Businesses with Leslie Smith
Caroline Biesalski welcomes Leslie Smith to "Inspired Choice Today," diving into Leslie's journey of inspiration and early successes in business. They explore Leslie's straightforward approach and how it benefits her clients. The conversation highlights Leslie's book on simplifying marketing language and addresses marketing challenges faced by small businesses and nonprofits. Leslie offers insights into assisting with nonprofit setups and shares valuable resources. A sponsor segment offers a free press release download.
Key Points
- Danielle Droitsch emphasizes the importance of simplifying complex marketing concepts to make them accessible and actionable for small businesses and nonprofits.
- She highlights how writing down a marketing plan, including clear objectives and strategies, significantly increases the likelihood of achieving business goals.
- Danielle's approach includes practical, cost-effective marketing techniques, such as writing press releases and leveraging community engagement, to help organizations maximize their limited budgets.
Chapters
| 0:25 | |
| 2:08 | |
| 4:10 | |
| 6:09 | |
| 7:21 | |
| 9:07 | |
| 13:14 |
Transcript
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